DEADLINE: Sunday, June 21st at Midnight
The 2020 Crisis Has Created a Massive Opportunity That Occurs Only Once Every 80 Years ― Give Me 3-Days and I’ll Show You How To Exploit It For MORE Profit, MORE Peace of Mind, and MORE Freedom Than Ever Before
The Industrial, Technological, and Information Revolutions Have Forever Changed Our World. But The Recent Pandemic Has Forcibly Precipitated The Next One: Enter The Knowledge Revolution.
However, Only a Handful of Smart Individuals Will Be Able to Take Advantage of This Massive Change Taking Place Right now. In an Upcoming 3-Day Class, I’ll Show You How To Pivot Your Business To Take Advantage of This Worldwide Revolution, And I’ll Give You Actionable Strategies You Can (And Must) Implement Right Now.
THE BIG PIVOT EVENT
WITH ED RUSH
June 25 - June 27, 2020
LOCATION: Dallas, TX (LIVE)
or Streaming Online (Your Choice)
From the desk of Ed Rush...
I believe this time is the single greatest opportunity the world has ever seen.
How about that as a way to start this letter? I mean, let’s face it, the world is a scary place on so many levels right now. I know that sounds like bad news...and for most people it is. But for you, it also means you that the world is also (finally) awake and ready to hear from you.
The really good news is...
The global “pandemic” has completely shifted business and opened new doors that you can walk through RIGHT now for more profit, productivity, and peace of mind.
Which brings me to you…
You have a message, a vision, a product, or a service that’s going to rock the world. And the really great news is...
NOW is The Time to Rapidly Pivot and Finally Make That Happen.
And I’d like to show you how.
That’s why I am hosting a Small, Limited-Size event called The Big Pivot. It’s 3-action-packed days designed to show you how to completely reinvent your business and your life.
You will leave with the tools and the plan to dominate the “new normal.” And you will look back 5 years from now with a huge smile on your face.
Hi my name is Ed Rush. I am a 5-time #1 best selling author and former F-18 fighter pilot. Flying supersonic jets in combat taught me the importance of two things: agility and speed. Those two principles are the only reason my business is thriving right now (not just surviving).
So if you...
THEN this is the event for you.
That’s because together we’re going to get very clear on your mission, then I’m going to show you how to rapidly pivot so you can have the income, impact, and freedom you’ve always wanted.
So let’s get started. First, let’s discuss...
The Predictable Crisis That Took The World By Surprise
The first thing you need to know is that the Crisis that just hit the world was 100% predictable. In fact, you could have set your watch by it.
That’s because every 80 years, the world completely reinvents itself.
- Every 80 years, the world closes the door on old business models.
- And every 80 years, the world opens the door for new ones.
In other words, every 80 years the world rapidly accelerates its evolution leaving dumb, slow, old businesses behind making way for smart, fast, and agile businesses.
Let’s take a look back and see...
In 1780, the world turned upside down. The American Revolution was well underway and the French revolution was brewing. If you had a business selling British tea in 1776 in Boston, your business was about to disappear. But if you were selling coffee, well the world was about to make your life a lot of fun.
Fast forward 80 years…
In 1860, the American Civil War was underway, the Brits were fighting in colonial New Zealand, and Darwin had just finished The Origin of the Species. The world was back into the business of turning itself upside down. If you had a plantation in Alabama in 1860, your business was about to disappear. But if you had a young steel plant in New York, the world was about to make you very rich.
Let’s take a look back and see...
In 1940, the entire World went to War. Within 5 years, a “new normal” landed with redefined map lines and solidified Cold-war trading partners. If you owned a print newspaper company in 1940s Poland, your business was about to disappear. But if you built family housing or shopping malls in the United States, the world was about to give you millions.
Fast forward 80 years…and BAM...it’s 2020.
I’m just going to go out on a limb here and say that this “pandemic” should not have come as a surprise. The world is simply doing what it does every 80 years. It exhales while rapidly accelerating change, closing old doors, and opening new ones.
Revolution, war, pandemic.
The reason is different. The result is the same.
So just face it: your business (and your life) will never be the same.
The faster you come to grips with the fact, the faster you can get on to the good stuff because believe you me, there is a lot of good coming for you as long as you move fast.
In fact, whether that “new normal” is good or bad for you depends on what you do in the next 3-6 months. Billionaires will be made from this global crisis while other businesses will quickly bankrupt and disappear.
The result is 100% up to YOU. That’s because you choose what side of the cash register you stand on.
And that’s also why this upcoming LIVE event is so important.
Give Me 3 Days and I'll Show You a Proven System to Take Advantage of a Rare Window of Opportunity To Turn Your Business Around ― And Do Even Better Than Before The Lockdown!
Together, we’re going to reinvent your business so that you adjust fast, grow exponentially, and accelerate into massive financial success.
That’s the good news.
The bad news is that I am doing this event once. That’s it.
After that, I am going to be quickly implementing all of these strategies in my business too. In other words, I am going to be practicing what I am preaching.
And have no fear! When you attend live, we’re going to take every precaution including social distancing, regular cleaning, and a strict room sanitizing regime to make sure you get everything you need to rock the next 5 years. This information is far too important to miss and you want to consume it all in a live, immersive environment.
You can also attend virtually, so we have you covered either way.
Re-Inventing to Your Purpose
Every business quickly “Reinvented to Revenue” 2 months ago when the lockdown started. Frankly, that was a mistake. That should have been Step #2. That’s because massive, global shifts like this offer a unique opportunity for you to “Re-Invent to Purpose.”
Come on, let’s face it. You’ve been a bit frustrated these last few years, haven’t you? That’s because YOU KNOW you were made for more. You’ve known for years that there is something even bigger that’s burning inside of you.
Well, guess what?
I know it seems strange but NOW happens to be the perfect time for Re-Invention. That’s why the very first thing we’re going to do together on Day #1 of The BIG Pivot is getting 100%, uber, crystal clear on your big WHAT. That’s the one thing that you’ve been dying to do your whole like, but maybe never had the courage to pull it off.
Your “Big What” could be a variation or Re-Invention of your current business or it could be a new or additional revenue stream. Or, it could be a completely different direction or personal mission.
In this module, you will…
Execute a super-powerful personal exercise that’s designed to get you completely unstuck. This simple exercise has created multi-millionaires. Once you learn it, you can do it whenever you want to create massive breakthroughs or personal shifts.
Learn the 3 best strategies to accelerate your dreams, goals, and mission. That way you can change the world faster (and with a lot less heartache).
BONUS: You’ll also learn my (thus far closely held) technique called “Heavy Bat Dreaming” which instantly makes near-impossible dreams possible.
Dominating The New “Expert Economy”
A little history of information...
In the 60s, people got their information from one man: Walter Cronkite. His hold on information was so pervasive that President Johnson himself once said “If I’ve lost Cronkite, I’ve lost Middle America.”
In the 70s and 80s, Americans learned what was “true” from ABC (Peter Jennings), NBC (Tom Brokaw), or CBS (Dan Rather). If it didn’t exist on “The Nightly News” it didn’t exist. Period
Then in 1991, the Persian Gulf war catapulted a little cable news network called CNN to center stage with a totally new concept: 24-Hour News. Quickly thereafter the field was crowded with Fox, MSNBC, and others vying for your time and attention.
The quick result was polarization and tribalization (along with the inevitable mass confusion) of America. Now add to that an innumerable number of online “news” outlets and the field became divided while America became unstable and confused.
So what did the country do?
They each chose their own Walter Cronkite.
To make sense of the confusion, Americans simply turned their attention to their favorite “expert.”
For the last 2 years, most Americans have preferred to hear from people like Kim Kardashian or Ben Shapiro more than CNN or Fox.
Which brings me to you...
The sands are shifting again.
Everything just changed...again.
The world is looking for Walter Cronkite again, but instead of the cultural elite with millions of fans…
The world is looking for someone AUTHENTIC.
The world is looking for TRUTH.
The world is looking for YOU.
The door literally just opened for authors, experts, speakers, product creators, and thought leaders like you to share their message, grow a following, and change the world.
The country just got a jolt of FAKE and people now have a passionate desire for REAL.
Listen, COVID just reset the world.
And it 100% changed the online space.
Much like the Gulf War did for cable news, this “pandemic” just opened a window for you to share your message (and finally be heard).
To put it another way…
The industrial revolution led to the information revolution that led to the “gig” economy that opened the door for the New Expert Economy.
So pay very close attention to what I am about to say…
Right now...at this very moment...people are looking for you, your experience, your story, and your solution.
Will they find you?
If the answer to that question is “no” or “maybe,” let me give you a little kick in the pants: YOU have about 3 months (6 months max) to get your butt in front of them.
If you don’t, you will miss what I consider to be the single greatest opportunity of our lifetime.
And if you do, you will have a following that will pay you well for a long, long time.
As for me, I am doubling down.
I will NOT miss this opportunity.
I suggest you join me.
You will leave this module with 100% certainty on how to target, attract, and monetize your market. No more guessing. No more random social media posts. No more uncoordinated marketing messages. Imagine being able to easily and quickly find your market and then get them excited to pay you. Powerful.
I’ll also show you how to find your authentic voice while you connect with your ideal market. Listen, the best you just happens to be...YOU! The raw, authentic, and real you. Problem is...your marketing has, frankly, failed to capture the true nature of your awesomeness. Those days are now over.
Honestly, what would it be like to finally have a plan? A real step-by-step plan for world domination (literally or figuratively). You will.
ReBuilding for Speed and Agility
Ok, first the good news.
The pandemic is over.
So is the lockdown.
I know some States are holding the line, but even so, it’s basically done.
The bad news is that this is just the beginning of a 5-year global adjustment that’s going to cause some massive financial waves.
I could cite a thousand reasons why including the national debt, global debt, overpriced markets, suppressed commodity rates, and 10+ “bubbles” including housing, student loans, and business loans.
It’s basically 1929 all over again, but with the fun addition of internet “news” outlets and CNN screaming “Be Afraid!” for 5 more years.
I know this all sounds pretty doom and gloom, but it’s the way it is. You can ignore this and get crushed by the wave. Or you can build your business for speed and agility and RIDE the wave.
So let me be as blunt as I can. You are going to have to make about a million micro-adjustments over the next 5 years. If you’re slow or it takes your business six conference calls to make a decision, you’re going to struggle and probably fold. But, if you build your business for speed and agility, you’re going to make loads and loads of money and you’re going to make a name for yourself.
In June, I am going to show you how to build for speed...the fighter pilot way.
Discover my “fighter pilot” approach to planning and executing each day. What would it feel like to end each day with a huge smile on your face and the sense that you accomplished a lot with very little effort? The truth is most entrepreneurs end each day frustrated at how little they have accomplished. NOT you. I am going to show you how to get a lot done with a lot of peace...and then I am going to show you how to lead a team that does the same.
I’ll also show you how adding team members (the wrong way) can actually lead to more work for you. Watch as I show you how to Build the Perfect Team - one that is fast, flexible, and (important) one that doesn’t eat up all of your time.
Activating The 20% Customer Filter
I want you to imagine your best customers. You know...those people who pay you month after month, who send you thank you notes, and whose emails you LOVE opening because you know they have good news in them.
Now I want you to imagine about 1,000 more just like them.
Now, I want you to smile because this is the “new normal” for businesses who adjust properly in the next 3-6 months. In other words, the businesses that thrive are going to be the ones who focus on their Ideal Customers and attract them in droves.
In June, we’re going to roll up our sleeves and define (down to the smallest detail) who your best customer is. Then together we’re going to build a business plan to attract only them and repel everyone else.
The result is that you’re going to make a lot more money serving customers you love, while simultaneously working a lot less.
Shocking (but true) Fact: you don’t need NEW customers. You need RIGHT customers. NEW customers are cheap and take up all of your time and energy. RIGHT customers pay 10x more than NEW customers and take up 1/10th of the time and energy. On day #2 of The BIG Pivot, I’ll take you through a powerful exercise that finds and attracts RIGHT customers. Imagine you’re a magnet and your customers are steel and you get the point. Plus, you’ll be able to use these simple 6 questions for the next 5 years as they launch you to 7- and maybe 8-figures.
This module is all about ATTRACTING while REPELLING. In the old world (you know...2 months ago), you could just blast out a marketing message and drag in any old customers. Not anymore. The truth is you’re going to need to change the way you communicate and that means sending the wrong people packing before they get stuck in your funnel (and in your life). You will leave this module with the PLAN as well as the PROOF to execute this flawlessly.
Going Wide is Out. Going Deep Is In.
“Spray and Pray” is dead. “Back in the day” (2 months ago) you could create a video, launch an ad, or start a campaign and basically send it to every available platform simultaneously.
Those days are over.
The businesses that crush the “new normal” will be the ones that do less advertising, less marketing, and less promoting across the internet and do MORE in ONE place.
- The days of Macro-Targeting are over.
- So are the days of Micro-Targeting.
- Welcome to the new days of Nano-Targeting.
Your job is to identify your market to such a deep degree that when you communicate with them on their preferred platform they feel like they know you so intimately that they invite you to their daughter’s wedding.
By the time we’re done in June, you’ll leave with a “Nano-Targeted” plan to go deep, to find your market, and connect with them so tightly that they will stay, pay, refer, and never leave.
Imagine how much easier your life is going to be when all you have to do is focus on ONE social media platform?
Seriously, did you catch that? ONE social media platform. Now each business is different which is why I am going to show you how to ask 2 simple questions about your market to know with 100% certainty where your market is so you can find them and monetize them.
You’re going to leave this event with my 3-Step Formula for making more money with less customers. Super simple. Listen, in my business, the top 1% of all customers make up 64% of my revenue. That should make you pause for a minute. 64%!! Just show up and let me show you how to do this so you can make more money with less (way less) stress.
Work Less. Make More.
Just two months ago, we entered a time warp that won’t let up until 2025. In this time warp, the rules turned upside down.
For example, it used to be that money followed work. If you worked hard, you made money. If you worked harder, you made more money.
That all just flipped.
The poles changed.
The world turned upside down.
So...unlike the old days (you know...2019 and before), money is now moving to agile entrepreneurs who work just as much as they need to...and, not a minute more.
That means you’re entering a new era where you can take weekends off without checking email and come back faster and stronger than if you worked through the weekend. You’re entering an era where you can take a week off and come back with more money than you left.
In June, I’ll show you how to set up your life (and your team) to facilitate you working less while making more.
Go ahead and picture in your mind the things you hate the most about your business. Just do it. Ok, now imagine they are all gone. Poof. Disappeared. That’s what’s going to happen for you at this event. Imagine the kind of freedom you’re going to have when the things that you dislike in your business are gone.
I know you probably just came up with 10 excuses as to why this strategy won't work for you. That’s just your pre-pandemic self talking. Don’t forget about the time warp that just happened. Don’t forget about the rules that just changed. Don’t forget that all of this just became possible. On Day #3 of the event, you’ll get my favorite exercise of all time called “Kill 3 Things.” I know the title sounds drastic. It is. That said it’s worth it since the result is more speed, more freedom and more peace. Your spouse will thank me. Promise.
Getting Paid For Who You Are, Not What You Do
There are 3 ways to get paid…
- Get paid for what you do - like 96% of the world
- Get paid for what you know - like 3.9% of the world
- Get paid for who you ARE - like the top .1%
The great news is that when you move from #1 to #3, you get paid exponentially more while working a lot less.
The business owners that adjust to getting paid for who they are will come out of The BIG Pivot (aka the next 5 years) as billionaires. They will be known around the world and will have the leverage to be able to do good for millions of people.
Sounds like you, right?
The key is how you leverage the new “expert economy” (see above). In this event, I will show you how.
Live Event Safety Precautions
I want you to attend the event with 100% confidence in your safety and security. That’s why we completely re-invented the live event experience giving you your own 6’ space, separated seating spaces, all in a fully sanitized environment.
Several times a day every part of the event room will be completely cleaned and sanitized for your safety and comfort. We’re going to abide fully with Texas state and Dallas local regulations to make sure that this rocks for you.
Just wanted to let you know.
Hear from Previous Event Attendees
Our attendees come from all walks of life, from countries around the world, and have every kind of business imaginable. The ONE thing they do have in common is a desire to share their message and help more people.
Listen...one of the reasons to come to an event like this is to connect with other like-minded business owners. Deals get made at these events. Big deals. So, if you’re abundance-minded, this is your place.
Listen, just ONE new client, product sale, or deal pays for your entire event (and then some)! You’ll get to meet and get to know some of the best entrepreneurs on the planet. So while the rest of your competition is sitting at home watching re-runs of The Jersey Shore, you’ll be making connections that can change your life and business.
RECORDINGS OF THE ENTIRE EVENT
You get access to a membership site with recordings from the entire event along with all the downloadable exercises, forms, and more. That way, you can come back over and over again when you need it.
Your own personal big pivot journal
(My Team Will Personally Send You a Manual Via Priority Mail When You Enroll)
You will FILL this journal with notes, insights, and action items. Forget random yellow pads of paper that get lost and thrown away. This journal will be your record for years to come of the MASSIVE breakthroughs and ideas you received at this event.
BIG Pivot Exercises, Tools, and Planning Forms
Each exercise is specifically designed to get you to your purpose and make more money faster. You’ll unveil your “Big Why”, better understand and connect to your ideal customers, plan your business more successfully, and eliminate the major things that are slowing you down (and eating up your time).
A Chance to Receive 1-on-1 Coaching and Feedback from Ed Rush LIVE
Because this is an intimate online training event, you’ll get to share your ideas LIVE and get real-time coaching and feedback on your implementation steps. Huge breakthroughs come in these sessions...and you’ll learn a LOT from other attendees in the focus sessions as well.
Meet and Get to Know Some of the Smartest Entrepreneurs on the Planet
Listen, if all we did was schedule a few days just for you to get to know the other attendees, it will have been worth it. You’ll meet new people who can help you get more done, in less time, with less waste. Business deals get made here. New partnerships are forged. You may even meet someone who can help you in a strategic area of your business. This is key...so be sure to plan to be there the entire time and use the breaks and evening sessions for maximum result.
Join Ed Rush for Destiny-Changing Days!
The "Biggest Smile on Your Face" Guarantee
Register now. And if after the first day, you are not completely BLOWN-AWAY and on the path to massive reinvention, just let me or my team know, turn in your materials and we will give you a 100% refund, plus $500 to cover any travel expenses (if you come to the live event)...and we can still be friends.
Listen - I know this is going to be the event you're still talking about 10 years from now. You just need to see it to believe it.
SELECT YOUR REGISTRATION OPTION BELOW
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One Payment of $997
Three Payments of $357
I Want to Attend ONLINE